Generaxion and the Efficiency of Outsourced Hosting

In 2020, the Finnish digital agencies Roister Marketing, Aucor, and MarkkinointiAkatemia merged to form a Nordic center of marketing expertise. The result was Generaxion, a marketing expert company that today comprehensively supports its clients in digitalization and marketing.

Generaxion has grown into a digital powerhouse that delivers effective marketing, with its headquarters located in Denmark. In addition to Finland, Generaxion also operates in Sweden and Germany. Generaxion supports companies looking to grow in the Nordic and European markets alike.

At Generaxion, marketing encompasses many projects and various client assignments – including content, video productions, and creative writing, for example. The vision is for clients to receive a comprehensive solution for their digital marketing and content needs from Generaxion.

Marketing Trends in 2025

Even though the work in marketing is fast-paced and there is always plenty to do, Generaxion always has time for the client. Their clientele includes companies of all sizes, regardless of industry.

The needs of small and large companies differ. Generaxion offers effective marketing solutions for the needs of companies of all sizes: while large clients often want to outsource everything, SMEs are often interested in smaller yet effective service packages, states Karoliina Saarela, Chief of Operations at the Digital unit in Finland.

Solutions for Uncertain Times

The volatile and uncertain global situation is quickly reflected in customer needs, as many companies currently need to make safe and informed decisions. Like Seravo, Generaxion also aims for ISO 27001 certification. “Companies of all sizes have also started asking about data security certificates,” says Matti Horila, Generaxion’s Senior Software Architect.

“Seravo’s strength lies in Finnish server rooms. It doesn’t matter if cables are cut in the Baltic Sea,” Matti continues.

You can find more information about Generaxion’s offering and solutions on their website, generaxion.com.

The Importance of Digital Presence

Websites are of primary importance in maintaining a digital presence. Hosting plays a critical role in this: the service must be reliable so that your own website stays online and accessible to visitors. Hosting is so much more than just disk space on a server, and it involves many things related to stability, data security, and updates – all of which can be laborious or tedious to handle entirely on your own.

When there are multiple websites to maintain, it makes sense to outsource the hosting to a good partner. At Generaxion, more focus can be placed on doing, as Seravo takes care of the server maintenance that requires expertise and resources.

“It’s not worth changing something that works well.”

Matti Horila, Generaxion Oy

“In addition to saving time, developer tools and fast support are important to us. We rarely have to twiddle our thumbs when faced with a challenge,” Matti states. “Although we also monitor the performance of the websites ourselves, Seravo acts proactively and sends a message about a disruption even before it occurs, if there is cause for concern.”

Seravo’s hosting currently serves as the home for nearly two hundred websites and online services developed by Generaxion. When there are multiple websites under management, Seravo can offer benefits aimed at resellers. Generaxion started using Seravo’s services through Aucor. If we count the time before the mergers, the shared hosting journey has already lasted almost a decade. “It’s not worth changing something good,” Matti notes.

As a Marketing Agency’s Client

Generaxion’s clients don’t have to twiddle their thumbs either, as customer relationships are well taken care of. First, it is important to identify the client’s needs through calls and meetings. Next comes the production pipeline: a graphic designer, developer, or project manager responsible for the implementation is brought in, depending on the size of the project.

Generaxion offers a plethora of services for growing your business in the online world – be it web development, online ads, content, branding or strategy. Learn more about their services today!

Synergy of Services

Seravo focuses solely on providing hosting, which also includes technical maintenance and all the essentials needed for hosting a WordPress site effortlessly and successfully – you can focus on what’s important. This is why it’s worth becoming Seravo’s B2B partner. Focusing on WordPress ensures that our service is of the highest quality and that resources are not wasted on other things.

Seravo does not compete with digital agencies, and our hosting plans for WordPress do not include web development – for example, PHP updates should be left for the website developer to assess. When you purchase a suitable service from Generaxion, you get high-quality Seravo hosting and, at the same time, the full expertise of the entire digital agency.

“The monthly fee saves you from the pain of initial investment, especially for small businesses. When you buy marketing from us, it’s easy to renew existing pages – or why not build completely new ones with us,” Karoliina points out.

Seravo, in turn, offers tested updates to WordPress sites, its core and plugins. “These updates are important to us because taking care of them ensures that the sites work. There will be no update debt,” Matti describes.

Benefits of WordPress

WordPress is an easy CMS for creating websites, and it allows even small businesses to get started. As the time goes by, it doesn’t matter if the needs of your own business grow, as the WordPress is able to scale up to even the most demanding ecommerce requirements.

Although you can start with WordPress on your own and do everything from start to finish yourself, a great website may not be achieved so easily. Website maintenance can also take longer than expected. Therefore, it is worth looking for expert help, whether it is about website hosting or marketing. Additional savings are achieved when all services can be centralized in one place.

What the Future Holds

The digital world is evolving, and many things previously taken for granted have changed, and it is worth assessing the current situation and come up with a plan for the future. Do you know how your company or organization has implemented the hosting of your website? Are the website’s content, updates, and data security actively managed? How reliable is the party to whom the services have been outsourced?

Do you want to free up your company’s resources and outsource the hosting of your WordPress websites? Contact us and we will assess your needs! From Seravo, you get a hosting platform that keeps your WordPress website secure. Our service has everything ready set up for both experienced developers and beginners. As our client, you also get to utilize the WordPress expertise of our customer support. Order a plan and get started today!

More Information

Generaxion

Looking for digital marketing solutions, or are you contemplating to develop a new website for your business? Get in touch with Generaxion!

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